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Sherpa Growth Insights

This blog is for owners and executives of growth-oriented businesses who share our growth mindset and passion for building value. Here, we share insights and experiences in our growth journey, things we learned with or from our clients, that can help you reach your next mountaintop. Enjoy!

EVALUATE, THEN GROW.

Posted on: July 25th, 2019

A one-week Growth Evaluation is a proven recipe to kick off significant growth initiatives.

If you never dreamed of building a deeper connection with your current or future customers – and the added revenues and higher company valuation that may deliver – you won’t like this blog. But if you have growth dreams or “billion-dollar ideas with zero revenues” waiting to be implemented, keep reading.

I often work with owners and executives who are so busy putting out fires or engaging their team that the right approach for articulating the “next big leap” can be a real challenge. Too often we either want to “just start” (with too little direction for the team to succeed) or we dream of having a “solid plan, well researched and bullet proof against all potential hiccups.”

There is a practical golden middle for articulating a growth opportunity, a three-step “Growth Evaluation” process. I used it for years to uncover opportunities and start implementation of growth initiatives worth tens of millions of dollars of new revenues. Here goes:

Invest a week to evaluate – to define the growth opportunity and activities needed for implementation; then either abandon (if ROI is sub-par) or transform it into reality – to grow and prosper.